aha seltzer and comedian mamrie hart help you break the ice

The pandemic really took our socializing skills down a couple pegs. So in case anyone needed a little help, we thought some icebreakers this holiday season could turn up the cheer. We partnered with the precious Mamrie Hart, whose booze-soaked comedy was an exciting fit for a brand looking to grow up.

 
 

single for the holidays?

we get it.

YOUR OLD SELTZER flavors were once single too.

Couples and families shouldn’t get all of the holiday card fanfare. Where the singles at? So we decided to give a little helping hand to all of our duo-flavored selzter fans with some custom single holiday cards on Twitter. All they had to do was submit their selfies and we turned them into printable holiday cards. Click on the tweet and peep our replies for the good stuff. Or just keep scrolling.

 

Client: AHA SPARKLING
Category: TV/SOCIAL
Agency: ANNEX ATL / havas
Creative Direction: Myself
Art Direction: Julia Muell, Uriel Vasco
Copy: Ian Holmes, Myself