Bet you didn't know that plastic straws are too small to be recycled.

Bet you didn't know that by 2050, there will be more plastic than fish in the ocean by weight.

To raise awareness in bars and bodegas around NYC, we created a poster campaign to hang in these locations to encourage it's patrons to curb the use of plastic straws. Leading up to a referendum vote, this campaign was all in an effort to force businesses not to include plastic straws in their drink unless asked to.

Client: Wildlife Conservation Society
Category: Print/OOH
Agency: Six Plus One
Art Direction: Josh Bull
Copy: Myself